If you are a web design company, a developer, a marketer, a project manager or a client, it can be a really stressful/exciting period to create a website.
Don’t worry! We are constantly updating our to-dos “List” as a web design company to help build a seamless and stress-free website launch process.
Below is a glimpse guide for doing just that.
SEO (Page Titles, Meta Descriptions, ALT Tags)
Page titles are the most significant components for SEO and are meant to be a precise and brief description of a page’s content. In order not to be cut off in search results, it should be less than 70 characters, and the addition of keywords would help ensure that the right users click to discover it.
Meta Descriptions are still important to reach your audience, although not so relevant to search engine rankings anymore. “Such short paragraphs are an incentive for a webmaster to market content to searchers and to let them know exactly whether the page they are searching for provides the details.”
ALT tags must be applied to each picture to prevent the stuffing of keywords. ALT tags are used to identify a web image in such a manner that the user understands what the image is if it is visually impaired or if the link is not enabled properly.
Proofread Site Content & Premium Content
Read it all. Read it out loud, let anyone else read it with you and make sure the site is not going online with mistakes in spelling and grammar. Make sure that all of the lorem impsum was deleted or substituted. Small mistakes like this can negatively impact on your reputation and damage your prestige in the business.
301 redirects also claim, “Hi Search Engine, this page is no longer here and has moved permanently to this new page.” You want to make sure that you have a spreadsheet set up with an old connection column next to a new link column.
Functionality Check (Forms, Links, Social Sharing)
By making sure the template functions, redirecting the thanks page to the correct one, and submitting it to the right person for social sharing with the company logo that links back to the homepage, take the time to review the whole site to make sure everything is functioning as it should.
Cross Browser & Responsive Checks
You want to make sure the pixel is right for your site. Making sure the content is compatible with all browsers (IE 9+, Firefox, Chrome, Safari, Opera) and all devices (Android, iPhone, Tablets) is very critical, so that all consumers have the same, high-quality experience. (Moreover, smartphone sensitivity now plays an enormous part in your Google search rank.)
The Favicon is something that gets overlooked a lot. Often recognized as a shortcut icon, tab icon, or bookmark icon, the Favicon marks the tab or window in which your website is open. This gives the user a simple way to identify the site when multiple …